We love contrast so as a high heel brand we decided to take over a men’s space, and invade it with feminine heels and colors. We chose a traditional barber’s shop to show our new SS 2018 collection and celebrate our launch on the US market. This has been the perfect location for an immersive presentation of the JANIKO spring summer 2018 collection. Visitors to the space included editors, influencers, stylists and JANIKO VIP customers. They walked through the experiential collection presentation, which focused on hand painted sandals, ankle boots and pumps. Guests were then taken in to a secret VIP room where they could choose their favorite hand painted JANIKO heels, and decide over the best colors of the collection. Customers shopped JANIKO exclusives such as
the PARIS DREAM in pink and lagoon with black & white splatters.